I’ve opted for an Instagram feed opposed to a static gallery because in today’s climate of always being connected through social media, people who visit the site can see a snippet of what The Curb has to offer either through current drink offerings, or the hosted events that are regularly posted through Instagram, Twitter and Facebook.
Towards the bottom of the page, a map which pulls the information from Google’s API is included in addition to the pertinent contact information for the shop. Also included on the site is a press & media page which includes the features and mentions The Curb was in relevant industry news.
I’ve also done the site in two other languages, Japanese and Korean. In Hawaii, we have the privilege of having great weather, but also being a gateway to Asia as well. A majority of Hawaii’s industry is tourism based, and by including multiple languages of the site, it allows visitors to find The Curb if English is not their native language.
I have also done on-site and off-site Search Engine Optimization (SEO) for The Curb so that the business will be able to compete with already established industry competitors and to be noticed for visitors alike.